Episode 76

Digital Transformation, Influence & the Power of "Nosiness"

We chat to Said Dajani, Head of Digital at Diabetes UK


Digital transformation isn't just about tech - it's about knowing when to build specialist teams, when to distribute expertise, and crucially, when your organisation is ready for change. In this episode, Said Dajani shares insights from his 11-year journey as Head of Digital at Diabetes UK, discussing how to navigate organisational change and create innovative solutions in the charity sector.

Said shares practical wisdom about leading digital change in large organisations, including:

  • How to build and maintain social capital for long-term change

  • When to centralise or distribute digital expertise

  • Ways to balance innovation with organisational readiness

  • Approaches to implementing AI in healthcare services

  • Methods for creating commercial opportunities while serving charitable objectives

The episode explores Said's experience of evolving from leading a centralised digital team to fostering digital expertise across the organisation. His insights on timing, relationship building and organisational understanding offer valuable lessons for leaders managing similar transitions.


Zoe and Paul also discuss the news about changes to The Charity Digital Code of Practice.

Notes
Diabetes UK
https://www.diabetes.org.uk/
Listening Lab
https://www.listeninglab.co.uk/

Find out more about the upcoming changes to The Charity Digital Code of Practice.

And please leave us a review if you enjoy what you hear!

Editing and production - Syren Studios with Paul Thomas

Music by Joseph McDade https://josephmcdade.com/music

Full transcript of this episode (srt file)

Full transcript of this episode (.txt file)

Transcripts are also available through your podcast app.

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